Privacy Statement

We have the utmost respect for your privacy. The Fine Wine Company does not disclose customer information to any third parties and act under the guidance with the Data Protection Act 1998.

Technical Information

Our ordering system is secure for credit/debit card transactions (using SSL) and fully automated with shopping basket facilities. It is completely safe to place an order with The Fine Wine Company via the internet. We do not store any credit/debit card details on our server for security reasons. All data is submitted via universally accepted secure encryption techniques. We accept payments by Maestro, Visa Delta, Visa Electron, Visa Debit, Visa, MasterCard and American Express. Credit cards are charged at time of placing order via this website.


A “cookie” is a piece of software that attaches to the hard drive of your computer and remembers information about the configuration of your computer.

We use this information to track your movements through our Site, to find out how it is being used and to assess its usefulness. Personal information about you is not collected during the tracking process.

We use persistent cookies if you have registered/subscribed with us on-line. These cookies allow us to make the logging-in process easier and more secure. They will also be used to recognise you when you return to the Site. We also use session cookies that will hold your data on our Site until such time as you logout.

You can disable the cookies that we attach if your browser supports this. For further information on how to do this, please refer to However, you should bear in mind that if you exercise this option, you may be unable to use some of our on-line services.

Cookies used within this site

All cookies within our site are related to tools and services offered.

Online shop cookies (xid, store_language, shop_total_items, RefererCookie, cart_count) – We use these cookies to store information about your shopping basket and checkout process

Google Analytics cookies (__utma, __utmb, __utmc, __utmz) – We use Google Analytics to helps us refine the site content and tailor the sites content. Disabling any of them will probably result in stopping the functionality offered by us.


Cookies are tiny text files stored on your computer when you visit certain web pages. These pieces of information are used to improve the services we provide to you. We use cookies to keep track of what you have in your basket, and to remember you when you return to our site. To purchase products on our website, you will need cookies enabled. If you don’t wish to enable cookies, you can still browse the site and use it for research purposes.

We do have relationships with carefully-selected suppliers who may also set cookies during your visit.

  • Google Analytics. [Cookie names: _utma _utmb _utmc _utmz ]. These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. For more information see the Google Privacy policy.
  • Google Maps. [Cookie name: NNID PREF]

You can manage these small files and learn more about them from the article, Internet Browser cookies- what they are and how to manage them.

Learn how to remove cookies set on your device.

We’re giving you this information as part of our initiative to comply with recent legislation, and to make sure we’re honest and clear about your privacy when using our website.