How do you buy your wine? Well, research shows that if you were born between 1946 and 1965, it’s likely that you buy your wine online, and certainly more often than younger people.A global online consumer study looked at the shopping preferences and behaviours of around 18,000 people. The study found that over the coming year, 12.6% of people aged 18 to 34 expect to buy their wine online. This compares with 19.2% of consumers aged 35 to 50 and 22.4% of people between 51 and 69 years old.
This growing trend of buying wine online is not really a surprise when you consider all the benefits that come with it.
If you are a passionate wine enthusiast and regularly drink wine, buying in bulk can often earn you considerable savings. While you might think it to be rather indulgent to buy a case of wine, you generally get a discount when you buy larger quantities. Additionally, many online retailers will allow you to buy mixed cases, so you don’t have to necessarily buy 12 bottles of the same wine.
Make New Discoveries
One of the thrills of looking online for wine is the chance to escape the faceless giants on the high street. They tend to always have the same selection on offer, whereas online you can look around and make new exciting discoveries.
Even if you don’t want to venture to far away from what you know and like, you can still discover a world beyond Chardonnay. At The Fine Wine Company, we always look for the best styles and qualities of wine from each region of the world on your behalf. Over time we have nurtured relationships with some of the smaller wine producers that are often overlooked by the larger retailers. But despite being small, these producers offer some new and exciting wines for you to discover.
Buy Wine at Any Time And Get It Fast
Buying wine online is now so quick and easy. With just a few clicks or a few taps, you can buy your wine at any time of day, from wherever you are. Furthermore, you can avoid carrying it home too and look forward to getting it delivered straight to your home. But you also don’t have to wait long before you can open a bottle, as you can often get our wines the same or next day. This makes it so easy to stock up with your favourites, or if you want to get a special selection delivered for the weekend.
Get wine information from Experts (and avoid the hard sell)
At The Fine Wine Company we are passionate about what we offer our customers, we want you to enjoy your purchases and come back for more. When you are browsing the selection of wines on the website you will find descriptions of each wine, along with customer reviews. There’s no hard sell either. You can find out everything you need to know about the wine, to help you make the right choice.